Chillistore announces that they have been acquired by Argos Multilingual, but will remain a separate and independent subsidiary.
More details here!
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Ardilaun Court, St Stephen’s Green,
Dublin 2, Dublin D02 TD28, Ireland
We get it. Search Engine Optimization is a tough topic all on its own. And when you add in the challenges of localization along with SEO, the idea of gaining and maintaining search rankings across multiple languages and markets can get downright intimidating. The word “overwhelming” comes up in conversation far too often regarding this topic. But it doesn’t have to if you look at SEO as a series of opportunities for customer acquisition and sales growth. For this reason, we would like to share 8 SEO opportunities to take advantage of when you’re ready to make the global leap or are already there.
By breaking down SEO opportunities into categories, you can prioritize your efforts to gain maximum impact and progress as you become more adept at tackling the topic.
Adding a second language option to your site to boost sales is a logical business step for many. As an example, Canada is a dual-language country. Therefore, every company should offer a multilingual web experience for its customers. And many companies in the U.S. have seen solid growth by adding a Spanish option to their website.
But going multilingual is not without a few pitfalls that could hamper your SEO results in the original and even the new language. Planning ahead can help you avoid a sales shortfall later.
There are three different options for setting up multilingual domains; each has its advantages and disadvantages when it comes to multilingual testing results. We’ve talked about this in a previous blog post if you’d like to learn more – or simply drop us a line, and we’d be more than happy to discuss it with you!
<link rel=”alternate” hreflang=”fr” href=”https://sitename.com”/>
<link rel=”alternate” hreflang=”es” href=”https://sitename.com”/>
We don’t blame you if this all sounds overwhelming. Don’t worry. This is where we can help. We have expert reviewers for any language who can check your existing content to make sure it is accurate and resonates with your target audience. And if you need help with the copywriting process too, our team is here for you.